Online Ratings – The Good, The Bad & The Ugly
The creative minds at AppTech Gateway have developed game changing technology that has brought online ratings and user reviews into a world of actionable, real-time data.
Positive reviews can greatly enhance a company’s profitability, while a negative review can have devastating effects. Some negative reviews are simply defamatory; some, while couched in opinion form, are extraordinarily and virulently negative.
A study of online buying trends showed that 86% people hesitated to purchase a product or service because they had read a negative review online. That’s nearly 9 out of 10 of your potential customers that could be swayed by a negative review.
We are committed to change the tides of online reviews & low star rating’s whereby app users will realize stellar customer experiences when they see how quickly your management team responds to their needs after they have provided feedback while in your establishment.
According to a Harvard Business Review Research Report by Michael Luca, for restaurants, a one-star increase in Yelp rating leads to a five-to-nine percent increase in revenue.
In order to respond to any feedback or review, a full overview of what happened is needed. Many times incidents reviewers are referring to dont’t provide enough information. The AppTech Gateway library and survey builders provide a unique customizable approach to learn customer details that are most relevant in your industry, whereby customer feeback is delievered in detailed and quantifiable reports coupled with a proprietary notifications system delivers escalated details to on-duty staff.
Systematically we provide to your management, an easy way to quickly respond to customers live feedback, good and bad, shows to your customer that your business cares about what they have to say.